Bill Schulz Lifetime Achievement in Career Development Award 2021

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This Year’s Bill Schulz Lifetime Achievement Award Winner is Adriano Magnifico. Join us for the Awards Ceremony at the MACD Let's Get to Work 2021 conference to learn more about Adriano’s many contributions to the career development field.

Over the past 30 years, Adriano has contributed significantly to the career development field, locally, provincially and nationally.

As a teacher in the Louis-Riel School Division, Adriano has continually sought out the best practices to develop programs and build partnerships and connections with community in order to help youth discover how they ‘fit’ in the world.

Beyond his tireless work in the school setting, Adriano has led, contributed to and supported many different projects and groups in the field. Many know Adriano as a consultant, a coordinator, a mentor, a coach, and a teammate. Contributing to advancement of career development knowledge and practice are the hallmarks of Adriano’s work in our field.

Adriano’s leadership, vision and passion for both helping kids set and achieve their goals and his dedication to the field of career development make him an ideal candidate for this award. Congratulations Adriano!
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Join us over lunch break at the conference on November 5th, 2021 and hear more about Adriano’s work and the work of other category winners of this year’s MACD awards!

Awards Sponsor

​What is the Bill Schulz Lifetime Achievement in Career Development Award?

Individuals who have demonstrated significant and long term commitment to the principles and experience outlined below. 
  • To celebrate individuals who have established themselves as leaders within our profession.
  • To recognize leaders who combine the role of researcher, educator, author, practitioner and career leader.
  • To encourage individuals in Manitoba, Canada and/or around the world to celebrate those around us who have contributed so much to our identity as career development professionals.
  • To establish a significant and uniquely Manitoba award that recognizes those individuals who have devoted their lives to the enhancement of career development practice, administration, research and education.
About Bill Schulz
In 2014, as a special commemoration and launch of a most prestigious award, the Lifetime Achievement Award was presented to Bill Schulz as the inaugural recipient of achievement for his outstanding contributions to career development.  From 2016 and on, the Bill Schulz Lifetime Achievement award has been given to others who have mirrored his contributions. 
Bill Schulz had been a force in career development, counselling and ethics for over 40 years.  He is currently Professor Emeritus in the Faculty of Education at the University of Manitoba.  He taught at the University of Manitoba for over 30 years as well as supervised and mentored hundreds of students in their pursuit of furthering education and more specifically in their pursuit of Masters and Doctoral work in the career development and counselling field.  In his most recent years of teaching, he taught graduate courses in Counselling Theories, Ethics, Career Development and Secondary School Counselling. He received the Olive Beatrice Stanton Award for excellence in University teaching.  

Bill has also been a guest lecturer, presenter, speaker and consultant; in Manitoba, nationally and internationally (United States, Poland, Hungary, Germany, Trinidad and Tobago, Thailand, Zimbabwe, Switzerland, France, and Chile).  He is a published author in English and German of close to 40 books and over 70 articles.  His writings include but are not limited to the development of career resources and guides for clients as well as practitioners; the evaluation of career centers and guidance centres; definition of the role of employment counsellors in Canada and abroad;  a casebook of counselling ethics; a global comparison of counsellor training programs; and the review, techniques and ethics in group counselling. He has been called to and reviewed 15 books in the field as well as served as Editor on the Canadian Journal of Counselling; the Manitoba Chapter of the Canadian Counselling Association and the Manitoba Counsellor.

He has led countless research and curriculum development projects as well as presented at 50 national and international conferences. Much of his work has been focused on furthering developing the field.  In the 80’s, Bill developed a training program for all Canadian Employment Counsellors.  In the 90’s the employment counselling field saw great change.  Bill along with  Stu Conger, Lynne Bezanson and Brian Hiebert wrote Ready for Change: Career Counselling in the 90’s; a position paper prepared for the Canadian Guidance and Counselling Foundation.  He later developed and piloted career development theories courses for universities as well as the development, piloting and evaluations of a ‘fundamentals of employment counselling course’ for Human Resources Development Canada in the 90’s.  His most recent work in Manitoba dealt with the evaluation of counselling services and the development of a comprehensive guidance and counselling program for the Manitoba School Counsellors’ Association. His work is endless.  Some of his personal creative works include:
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  • Code of Ethics for Employment Counsellors
  • Development of a graduate course on Counselling Ethics
  • A six course conflict resolution institute.
  • Leaders’ Manual for the Fundamentals of Employment Counselling for Human Resources Development Canada
  • Effective Group Leadership, a 200 page manual as well as a Leader’s Manual for National Service Needs Determination prepared for Canada Employment
  • A six-course certificate program on Career Development and Transitions for Brandon University
  • The Canadian Occupations Finder
  • Guidebook for the Canadian Classification and Dictionary of Occupations
  • Assessment Component of Employment Counselling
  • Two booklets: Careers and Self Awareness for young people and Career Exploration: Life Style and Awareness for junior high students

Bill’s devotion has helped to advance the field to where it is today.  He has not only made countless achievements but been an outstanding model for all of those in the career development field.  He has been a leader, a researcher, an educator, author as well as mentored a myriad of people. 

Previous Award Winners

2021 Award winners (TBD)
2020 award winners
Manitoba Career Development Award of Excellence
Bill Schulz Lifetime Achievement in Career Development
Christine Rhodes

Manitoba Career Development Award of Excellence 
Leadership in Career and Workforce Development  
Individual 
Lisa MacPherson 
 
Manitoba Career Development Award of Excellence 
Leadership in Career and Workforce Development  
Organization 
University of Manitoba Career Services 
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2019 award winners
Manitoba Career Development Award of Excellence
Bill Schulz Lifetime Achievement in Career Development
Pat Britton

Manitoba Career Development Award of Excellence 
Leadership in Career and Workforce Development  
Organization 
Reaching Equality Employment Services (REES) ​
 2018 AWARD WINNERS
Manitoba Career Development Award of Excellence
Bill Schulz Lifetime Achievement in Career Development
Beverlie Stuart

Manitoba Career Development Award of Excellence
Leadership in Career and Workforce Development 
Individual
Gail Langlais
 
Manitoba Career Development Award of Excellence
Leadership in Career and Workforce Development 
Organization
Osborne Village Resource Centre
2017 AWARD WINNERS
Manitoba Career Development Award of Excellence
Bill Schulz Lifetime Achievement in Career Development
Darrell Cole
 
Manitoba Career Development Award of Excellence
Leadership in Career and Workforce Development 
Individual
Aaron Goldman
 
Manitoba Career Development Award of Excellence
Leadership in Career and Workforce Development 
Organization
Career Trek Inc.
2016 ​AWARD WINNERS
Manitoba Career Development Award of Excellence 
Bill Schulz Lifetime Achievement in Career Development
Elizabeth Boyle

Manitoba Career Development Award of Excellence
Leadership in Career and Workforce Development
Organization
Manitoba Start
 
Manitoba Career Development Award of Excellence
Leadership in Career and Workforce Development
Individual
Ahniko Handford
2015​ AWARD WINNERS
Manitoba Career Development Award of Excellence 
Bill Schulz Lifetime Achievement in Career Development
Ron Bartlette

Manitoba Career Development Award of Excellence
Leadership in Career and Workforce Development
Organization
Master's in Development Practice Program, University of Winnipeg
 
Manitoba Career Development Award of Excellence
Leadership in Career and Workforce Development
Individual
Ryan Land
 
Manitoba Career Development Award of Excellence
Leadership in Research and Innovation
Individual
Jan Stewart
2014​ AWARD WINNERS
Manitoba Career Development Award of Excellence
Lifetime Achievement in Career Development
Bill Schulz
  
Manitoba Career Development Award of Excellence
Leadership in Career and Workforce Development 
Individual
Roberta Hewson
 
Manitoba Career Development Award of Excellence
Leadership in Career and Workforce Development 
Organization
Tec Voc Career Education Program
 
Manitoba Career Development Award of Excellence
Leadership in Research and Innovation
Dawn Sutherland
 
Manitoba Career Development Award of Excellence
Leadership in Research and Innovation
Katherine Levine
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